Bjørn Wiinblad (1918-2006) was an individualist in Danish art, and at all times a humorous, colourful and prolific artist. Bjørn Wiinblad's leitmotif is said to have been 'Make people happy’. This is clearly reflected in his often luxurious and exuberant, oriental-inspired style, with its vibrant multicolour decoration with flowers, small birds, flourishes and plump figures. Bjørn Wiinblad went his own way and set himself distinctly apart from the prevailing good taste in Nordic design.
Opinions on Bjørn Wiinblad's work are greatly divided today, but interest in his finer works is sustained, not least internationally. His contemporaries were not inclined to recognize his way of working, so Bjørn Wiinblad's standing as artist has always taken on a somewhat special character. Internationally, he has become one of the absolute bestsellers among Danish artists. Bjørn Wiinblad is represented at e.g. the Victoria and Albert Museum in London and the Museum of Modern Art in New York.
Bjørn Wiinblad is probably best known for his characteristic ceramics for Nymølle and Rosenthal. These gave him a popular breakthrough and are to be found in millions of homes the world over. Bjørn Wiinblad was not preoccupied with winning general popularity and recognition, and had no qualms about placing his designs on supermarket tins, home embroidery patterns, gift wrap and posters. In addition, Bjørn Wiinblad has also designed service, glass, furniture, fountains, figures, tapestries, bronze sculptures and tiles, just as he has performed special tasks such as the interior design of cruise ships, hotels and restaurants, e.g. Restaurant Wiinblad at the Hotel d’Angleterre in Copenhagen, not to mention stage design, e.g. for The Nutcracker at the Royal Danish Theatre.